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You’ve Converted Your Lead, Now What?

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You’ve Converted Your Lead, Now What?

Lead conversion is one of the top priorities of a business’s marketing team alongside the sales team.  Getting to the finish line varies from one conversation to another. But they all follow the same thought and process.  By having a well grounded plan, the marketing and sales team can build a seamless process that would […]

January 26, 2022

The Importance of Following-Up and The Tools you’ll need to do this

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The Importance of Following-Up and The Tools you’ll need to do this

Closing a deal is hard. Not every demo or business meeting has a pretty straightforward happy ending at the bank. Most of the time you have to take time to sow the seeds for a fruitful outcome. That’s why it’s important to have a follow-up strategy after a call or demo. This way you won’t […]

January 19, 2022

5 Rookie Mistake to Avoid: The Lead Generation Edition

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5 Rookie Mistake to Avoid: The Lead Generation Edition

Marketers spend half of their budgets on lead generation. That’s why budget allocation for anything that can lead to more conversion-worthy leads is important and on the rise.  Aiding in this quest are plenty of tools and applications in the market, helping businesses in building good quality targeted leads. But mistakes can be made during the process […]

January 12, 2022

Blog

You’ve Converted Your Lead, Now What?

Lead conversion is one of the top priorities of a business’s marketing team alongside the sales team.  Getting to the finish line varies from one

Blog

Business Trends to Watch Out for This 2022

Organizations across all sectors are dealing with rapid changes coming from different directions. There are enormous shifts and challenges around the world from climate change, the

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Case Study – Cheetham Jackson

I am an Independent Financial Adviser and as a firm, we give financial advice to both individuals and businesses. We are mass market to a

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How to Increase Your LinkedIn Engagement

LinkedIn remains one of the best platforms to make connections, especially for those that intend to build their business or expand their professional network. When

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How To Optimise Your Profile On LinkedIn

When it comes to using LinkedIn for sales, your profile is definitely your most important asset. By having an optimised LinkedIn profile, you’ll increase visibility